Another week, and another MWLT. This segment has pretty much turned into a weekly thing, so why fight it especially since there are video games on the line. This week, I again decided to dedicate to a single act rather than two complimenting acts.
This week I decided to talk about The Apples in Stereo. Many people, including myself were first introduced to this band through the music videos that Cartoon Network used to show back in the day that were dubbed "Groovies." Their particular video featured the The Powerpuff Girls, which I am not ashamed to say I used to not only watch but very much enjoy. Anyways, I digress. I was younger and I was immediately intrigued by this kind of British Invasion sounding type of band. Though being young, I promptly forgot about them till a few years later when I accidentally stumbled on them again
"Let's Go(Signal in the Sky)" Cartoon Network Groovie
on the internet. My interest piqued, I dug more and more into their music only to have my hard drive crash and loose all my music. It was until recently that I again got back into their music, this time with the aid of Zune pass I was able to download complete albums.
"Tidal Wave" From Fun Trick Noisemaker
They have released six full length albums, my personal favourite being The Discovery of a World Inside the Moone. The Rainbow, a track off that album, actually made appearances on multiple commercials and television shows. It's quite ironic that a band that has never reach a huge traditional commercial success has had such such success on getting their music into commercials. They have had their music featured in ads for Cell Phones and chain retailers. They even had a bright moment when they were featured by Stephen Colbert on The Colbert Report. They later even preformed live on the
show to promote their album. Though Colbert's affection for this band is very apparent, it's not the only time that they catch the eye of someone famous in the entertainment business.
After ten years with the soon to be defunct spinART label, which host such bands as the The Pixies, they signed with Simian Records which was founded by no other than Elijah "Don't Call Me Frodo" Woods. Elijah Woods actually even directs the video for their first single off of their latest album New Magnetic Wonder, which is also their first album with their new lineup which has the band sans Hilarie Sidney their long time drummer and vocalist. Though her contributions as the only female vocalist in the band are missed, I think the overall sound of the album is much better than their 2002 release
"Energy" from New Magnetic Wonder directed by Elijiah Woods
Velocity of Sound, which had a very hard edge and bite to it compared to the lighter melodies of earlier albums.
Frankly, this band is a must listen in my opinion. Especially their work in the 90's which I think is their best work. And good news, unlike last weeks band, these guys are still touring and making albums!
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